How Can You Create More ‘Market-ing’ by Doing Less? Our answer is Guest House Facilitation! This new refreshing practice effortlessly gives rise to Market-ing with an abundance of offerings, tools and perspectives. What is ‘Market-ing’? When we were recently sitting with the question how to do marketing for Guest House Facilitation (GHF), something extraordinary happened! We suddenly realized that we were becoming what is changing, and marketing transformed into ‘Market-ing’. We refocus marketing on one of its original definitions according to the dictionary: the act of buying or selling on a market. We shift marketing into ‘market-ing’. We are each of us a market—everything is already present and nothing needs to be made different, changed or ameliorated. You are already perfect as you are. You only need to be reminded, need to be mirrored. Guest House Facilitation is your guide to your own market so that you can regain insight and access to your own abundance inside and outside. This has some implications, which are astonishing. Whether you are a participant or a host in GHF, you are all equal. Your inner ‘Guest House’ is in fact a market where many different gifts are available. The outer ‘Guest House’ has many tools; you decide which ones are useful for you in any moment. There is no demand and no obligation in Guest House Facilitation; there is freedom to play with consciousness and energy. You do not prepare Guest House Facilitation, you are doing less; you dance with what is in the moment now. Nothing needs to be improved in you; you are perfect with your imperfections. Guest House Facilitation is a navigation system towards abundance for everybody. The metaphor of the resident, the reformer and the rebel I use this metaphor to clarify the structure of GHF. This precious metaphor discerns different ways of being, and in truth we are each of us a combination of the three aspects. Depending on our circumstances, one of them will be more prominent. We need the different perspectives for our personal development. Our resident resides in our inner box with fencings created by our beliefs, images and habitual ways of doing things. The resident will help us when the circumstances or events are overwhelming or confusing. Our reformer continuously tries to improve our circumstances in the inner box. Our rebel tries out new perspectives, new solutions for old problems. Our rebel leaves our inner boxes with the fencings made of our beliefs, images and patterns. We now explain each role in the context of Guest House Facilitation. 1. The pioneers of GHF The pioneers stand at the cradle of GHF. They are the rebels of our metaphor; they play with new consciousness. They are willing to jump into the unknown and be open for new perspectives, taking into account whatever is happening as contributions for this fascinating...Read More »
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